Wednesday, 4 June 2008
Another example of ad execs not looking very far for their next idea, the brilliant Flight of the Conchords seem to have been ripped off by Coors Beer.
bears more than a little resemblance to:
But sadly it's not exactly uncommon. See Sugar Puffs vs Mighty Boosh, Pot Noodle vs Lazy Sunday and Sony vs Kozyndan.
I admit, it's always going to be difficult to come up with something genuinely new (see Copyblogger's latest post), but despite the fact that there are still some stunning , effective ads around.
The easy route is of course to borrow something cool from the internets that will appeal to the yoof market. But I'd suggest though that the longevity of something truly original will be a lot longer than something nicked off YouTube.
Labels: advertising, marketing
Posted by posted by distinctlyaverage /
Chris Dalrymple works in online marketing in Leeds, UK. chris[at]chrisdalrymple.com
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